Keywords
constative and performative sentences.
How to Cite
Abstract
This essay’s objective is to show, from the semiotic and pragmatic points of view, two types of statements that make up the administrative discourse: constative statements and non constative statements. The latter allow us to speak of intentionality in building profitable organizations, which holds us accountable for them, but also of its possible renovation into a more humane sense, as Aktouf Omar says. My proposal is that there are two types of statements that make up the administrative discourse: constative or verification statements, and mainly, performative statements (Austin, 1971); the former seek truth, the latter, from a pragamatic perspective, (Rorty, 1993), seek effectiveness (Searle, 1999) to build an organization.© 2018, Facultad de Contaduría y Administración, Universidad Nacional Autónoma de México. All rights reserved. Publication of the article implies full assignment of property rights (copyright) in Journal of Contaduría y Administración. The publication mreserves the right to total or partial reproduction of the work in other print, electronic or any other alternative means, but always recognizing its responsibility.
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