Keywords
supplier
networks
assets specificity
competitive advantage.
How to Cite
Abstract
The objective of this research is to propose a measurement model of specific assets variables in the integration of Chrysler TAP (Toluca Assembly Plant) and its supplier networks case study. The central hypothesis to consider in this research is: “The Competitive Advantage of Chrysler Toluca enterprise” and “The specialization degree of their specific assets”: Physical, human, location and performance in the production networks and their suppliers. The variables selection was founded on a theoretical support (Williamson, 1985) and an empirical support (Dyer and Ouchi, 1993), and others. This support served for the elaboration of a survey applied in the empirical research to a sample of 40 supplier companies of Chrysler´s production network.© 2018, Facultad de Contaduría y Administración, Universidad Nacional Autónoma de México. All rights reserved. Publication of the article implies full assignment of property rights (copyright) in Journal of Contaduría y Administración. The publication mreserves the right to total or partial reproduction of the work in other print, electronic or any other alternative means, but always recognizing its responsibility.
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